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Haitian businesses caught between serving and surviving as inflation persists


Francesca Cassandra Denis, owner of Cocoa Bean Juice and Salad Bar in Flatbush, Brooklyn, said to save on production costs, she started doing tasks herself that she would typically hire a company to do, such as delivery services.. Photo by Leonardo March

BROOKLYN — Entrepreneur Francesca Denis had a hectic year in the middle of the pandemic, being a new mother and opening a business, Cocoa Bean Juice and Salad Bar on Nostrand Ave.

One year later, her store is among the 80% of businesses in New York state that survive their first year. Now, she’s busy navigating the highest inflation in the United States in 40 years.

“The [price] increases on goods to purchase for the store definitely made things more expensive,” said Denis. “We had to cut back on [local transport companies] because it’s getting more pricey for them to be able to get gas.”

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Leonardo March is Brooklyn-based visual journalist from Puerto Rico and a Report for America corps member

Leonardo can be reached at Leonardo@haitiantimes.com

More by Leonardo March

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